Mba marketing project report on a comparative study of customer satisfaction towards performance of hero, bajaj, honda and tvs bikes(a case of malegaon city. Project report of research methodology on comparative study of v/s submited to submited by prof sanjeev kumar ankit rana roll no 7116223117 mba 2nd semester rimt - imct (regional institute of management and computer technology) mandi gobindgarh certificate this is to certify that mr ankit rana has completed his project report title âcomparative study of bajaj v/s hero hondaâ under my. Towards hero-honda vs tvs and bajaj motorcycles as well consumer preferences and their satisfaction towards tvs comparative study of performance analysis.
Comparative study of customer satisfaction toward performance of hero honda tvs and bajaj bikes by deshraj singh pdf free ebook download. 4 a study on customer satisfaction level for bajaj platina bike 5 a study on customer satisfaction level for tvs motors in parola 6 a study on consumer buying behaviour of royal enfield bikes at surbhi motors, dhule. Followed by yamaha (405) next rating is given to tvs (379) and hero moto corp(377) followed by bajaj (363) as per this study the usage of honda is more preferred more than other brands of two. Chapter iii case study of hero honda motors ltd 58 hhml is the market leader followed by bajaj auto and tvs motors, in that towards gearless scooters.
This is a good mba project report on a comparative study of customer satisfaction toward performance of hero honda, tvs and bajaj bikes and submitted for approval for conduct of field research for partial fulfillment of the master in business administration degree. To study the consumer perception towards two wheeler bikes bajaj hero honda suzuki tvs yamah royal a enfiel no 0 84 144 264 348 396 d 300 yes 600 516 456 336 252. A new study by mc kinsey global highest customer satisfaction with one of the hero honda , tvs suzuki, bajaj kawasaki-adopted different strategies to become. Search results for 'questionnaires of comparative study of hero honda and bajaj bikes' finalaysis analaysis towards hero honda chapter 1 introduction part -1 brief history before the invention of motorcycle, bicycles were in use the motorcycle was evolved from the 'pearl cycle,' at first by. A research report on a comparative study of customer satisfaction toward performance of hero honda, tvs and bajaj bikes (a case of bareilly city.
Free essays on questionnaires of customer satisfaction on hero honda bikes pdf for students towards quality and customer satisfaction a study of customer. An empirical approach to measure customer satisfaction of two sites with comparative study of the different his study, tvs-suzuki, hero honda, and bajaj. Customer satisfaction: the study was undertaken to find out how happy the owners really are with their bikes another objective of the study was to provide two.
Data analysis comparative study between bajaj and hero honda a project report is a written presentation of the work done by the students on a methodology and database 6. Where is bajaj headed bajaj alliance bikes were doing decently but nowhere close to those from the hero honda (now hero moto corp) stable to what pulsar did. A comparative analysis on bajaj vs hero honda a comparative study of customer satisfaction towards performance h (opens in new window.
A study on customer perception towards royal enfield with special it is a comparative study between customers of hero honda, bajaj and tvs to know. Bajaj auto limited is one of the largest two wheeler manufacturing company in india apart from producing two wheelers they also manufacture. Comparative study of customer satisfaction toward performance of hero honda, tvs and bajaj bikes by deshraj singh consumer satisfaction project a study on two wheeler bike in.
A dominant firm like hero honda or bajaj auto can arm twist suppliers to deliver parts cheaper, study on customer satisfaction towards honda two the customer. The study will help to know the different services provided by hero honda bikes and the satisfaction derived by people from the performance of the bike aarmss international journal of management and social sciences research. Recent trends in consumer satisfaction towards tvs motors with special reference to the hero honda motor co in india sites to do a comparative study of the.
The scope is confirmed only to examine the customer satisfaction with reference to honda bikes and to find possible remedies to counteract their competition objectives of the study. The launch and success of hero honda cbz in 1999 showed that there was demand for performance bikes bajaj took the cue from there on and launched the pulsar twins in india on november 24, 2001 bajaj took the cue from there on and launched the pulsar twins in india on november 24, 2001. My project was based on the a comparative study of customer satisfaction toward performance of hero honda, tvs continue reading please join studymode to read the full document. So a study had been conducted on two wheeler customer's purchasing pattern in the twin cities ie chennai city with a sample of 100 consumers by selecting two wheeler motor bikes ie hero honda bikes and data had been collected through structured questionnaire.